Business Analyst – Lisle, IL - 1231
Role Purpose -
The overall purpose of the position of Business Analyst is to assist the management of the Flowers Business Unit of Syngenta Seeds, Inc. in the development and implementation of innovative sales and marketing strategies to achieve defined business objectives, including market share, brand awareness, revenue and profit goal for key product lines.
This individual will design and develop reporting & analyses for measure of business key performance indicators, profit optimization, uncertainty reasoning, planning, and a variety of other decision-support and strategy creation projects including preparation, maintenance and use of databases to segment, model and analyze customer information.
Assist project teams by providing in-depth statistical and business knowledge needed to handle complex issues. Ability to rapidly grasp critical business issues, analyze, recommend and implement solutions.
Investigate technical and software related development tools to support business reporting initiatives (e.g. strategic decision analysis planning and follow up annual and five year budget planning).
Lead assigned projects with minimal supervision, defining project plans, setting milestones, and estimating completion dates.
Apply financial and statistical tools (e.g. risk adjusted NPV analysis, real options analysis, market valuation analysis) to support key business initiatives, and promote cross-training to provide effective information management support to marketing, finance and sales.
Provide financial summaries and inputs into the Seeds Financial team as needed for the development of annual, five-year and periodic financial reporting summaries.
To support future strategic business decision making, lead coordination of collection and prioritization of market research data and competitive intelligence information for the business unit. Provide data and information to cross functional work stream teams as needed; interface and participate on cross functional teams in product development and marketing teams.
Accountabilities -
Provides appropriate market research to the SHS Leadership Team including industry forecasts, competitive intelligence, partner profiles, potential customer data and any other external market data and analysis required by the business.
Provide analytical and research support for project-related work such as competitive benchmarking, external and internal strategic analyses, and executive presentations.
Guide the development and implementation of the balance scorecard for Syngenta Flowers in NAFTA in support of the Syngenta Flowers Global plan.
Work with flowers marketing and business team to define analytics requirements and measurement tools to quantify business metrics and performance indicators (market share analysis, customer conversion and cannibalism, value share models and margin analysis, optimization of customer incentive systems, business opportunity valuation)
Design and develop programs in Excel, Access, or other business statistical and modeling tools to support marketing, financial, sales, business intelligence, and product development requirements for the flowers business.
Create and code Excel and Access spreadsheets to identify:
Customer segments, through absolute and relative measures
Performance by and within segments
Lifetime value of customers by acquisition and purchase channels
Purchase behavior by brand, and channel category over a customer’s lifecycle
Impact of sales ownership and activities on the customer
Demographic and business factors influencing customer performance
Generate reports electronically through extraction from other files and databases through Excel and Access to create and maintain analysis files.
Design and develop reporting and analytics to support the key internal clients: product & brand management, segment marketing, e-commerce & merchandising, pricing & promotions, and customer relationship management.
Work with immediate supervisor to prepare and present insights and learnings from analyses to share with internal stakeholders.
Knowledge, Experience & Capabilities
Critical Knowledge
Bachelor’s degree in Business, Finance, or related areas. MBA a plus.
Coursework in AgEconomics, Agri-Business, or Horticulture preferred.
Proven experience in Strategic Decision Making business analytics.
Strong knowledge of Excel and Access
Critical Experience
Advanced understanding of experimental design, sample, statistics, modeling and analyses of large data sets.
Skilled in a broad range of quantitative methodologies
Ability to create and adapt research methods to fit business needs. Experienced in both business-to-business and business-to-consumer applications with heavy emphasis on business-to-business applications.
Experience with market analysis, market segmentation, customer loyalty and value management, product/service concept testing and communications testing.
Expert skills in Excel, Access, and other database management tools
Proven ability to analyze and synthesize secondary market data
Proven independent project management skills
Strong analytical skills combined with ability to implement
Detail oriented, creative and flexible
Ability to work in a cross-functional, team environment
Proven written and oral communication skills
Ability to quickly understand core issues facing a business
Critical Leadership Capabilities
• Drive Results
• Create Edge
• Mobility
Additional Information
• Travel as needed.
• Future relocation possible.
• A minimum of 2 years in current position is required (requirement for internal applicants only)
• All applicants must be eligible to work in the US.
Syngenta offers a competitive salary and benefits package, including market-based pay, health/dental insurance, a generous 401(k) program, paid time off, tuition reimbursement and relocation assistance.
Qualified candidates should apply today! Please submit your application online at HYPERLINK "http://www.syngentacareers.com" www.syngentacareers.com EOE.
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